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Marketing plays an important role in helping to create, communicate, and provide value to your providers’ target markets.

There are two proven and high-performing marketing tactics that are gaining popularity and work very well for travel. They revolve around storytelling and changing audience…

Digital advertising offers something that television, billboards and radio never could: trackable interactions. Proof that your placements are working, and the ability to understand who…

One of the things that makes campaign development most rewarding is the visual elements—seeing how the campaign comes to life in display, social media and…

Regular trend analysis is important in any business, but especially when building a marketing strategy.

Brick and Mortar Stores target competitor’s sites with testimonials about their own products and offers for new customers. Suppliers of CPGs target the headquarters of…

Your patients are already googling their symptoms. (Did you know that 7% of daily Google searches are healthcare related?) Be sure they are finding the…

Regular trend analysis is important in any business, but especially when building a marketing strategy.

Recent Bureau of Labor Statistics data shows a promising employment increase in many industries, including leisure and hospitality, manufacturing, transportation, construction, and [...]

Regular trend analysis is important in any business, but especially when building a marketing strategy.