Beate Blaich-Smith

Senior MARKETING Manager, MIDWEST

Lead Generation and Experiential Marketing Expert

Beate Blaich-Smith, known as “B,” is a dynamic marketing leader and Senior Manager of Midwest Marketing at Advance Local. With expertise in Lead Generation and Demand Generation, she specializes in crafting experiential marketing programs that captivate audiences and drive measurable results.

Beate’s ability to blend strategy with creativity has made her a trusted partner for developing impactful campaigns that engage and resonate.

As a speaker, Beate is known for her energy, insight, and practical takeaways. She inspires audiences with her knack for turning vision into action and her commitment to helping organizations achieve meaningful marketing outcomes. Beate’s presentations empower audiences to embrace innovative approaches and deliver results that matter.

Areas of Focus

• Building Experiential Marketing Programs That Engage and Convert

• The Art and Science of Lead Generation and Demand Generation

• Turning Vision into Action: Strategies for Impactful Campaigns

• Blending Creativity and Strategy for Measurable Marketing Success

Eric in Action

The speakers were phenomenal – I really appreciated the breadth of knowledge and diverse backgrounds

Women's Summit attendee
Eric Hultgren speaks to his audience in a relevant, dynamic way and knows how to keep his listeners engaged. From seasoned professionals to budding entrepreneurs, Eric can introduce new ideas and make them a reality within the hour.

Michigan Chamber of Commerce
Excellent presentation, I feel this is very relevant to the way we operate our sales business currently and reminds us how important SOCIAL SELLING is!

Michigan Office Solutions
In a market that is very segmented it can be tough to get the attention of potential and existing customers. Eric [Hultgren] helped us recognize the need to focus on making our customer "the hero" in our business scenarios for sustainable success.

Rick Vuyst Flowerland
Eric can introduce new ideas and make them a realty within the hour. As media is ever-changing in this fast-paced environment, Eric will inform his audience of current industry trends and how to implement those trends back in the office.

Anita Lindsay Michigan Chamber of Commerce